Rugby World Cup Travel Guide is the official guide to the Rugby World Cup 2011
It is a 200-300 page A5 size publication for visitors and New Zealanders seeking hosing city and game information. 100,000 copies to be distributed internationally and nationally through a variety of distribution channels. The publication is endorsed and branded by the RWC New Zealand 2011.
- 50% of the circulation will be in the hands of the visitors who have booked via the IRB’s official travel agents six months before the event
- Timing is pre – the usual tourist season of Dec – Feb (a 44 day event starting from the beginning of September 2011)
- Deloittes estimates that 12% of the visitors will return over the next two years after the event
- It is the largest event in New Zealand for years. Rated in the top 4 events globally
- The major airport gateways of New Zealand will have copies to capture the independent travelers and general visitors
- It is the only official RWC Travel Guide licensed by the IRB and will have the content information from all the Regional Tourist Offices of New Zealand related to hosting and game events.
As a special offer to Porirua Businesses Rugby World Cup Travel Guide can offer 1/8th page ads at $600 + GST each, or 1/4 page ads at $900 + GST. They are half our rate card rate, for full details click here. If a page or more is sold, the publisher will run an extra free “lead in” promotion to the ads, so readers are aware of the collective identity of the Porirua which can only help to atrract more foot traffic to the area.
Get in behind this opportunity to expose your business to all visits coming to NZ for the Rugby World Cup, to book your space or for further information Contact Colin Gestro on email colin@affinityads.com or call 0272568014